The 2026 Cannes Lions Festival of Creativity coincided with a “red weather warning” to note dangerously high temperatures across much of continental Europe, a climatic phenomenon that reflects the pace of competition as the ad industry meets at its annual flagship gathering.
Of course, it wouldn’t be a trade show without a host of announcements from some of the industry’s leading lights, and since you’re most likely busy, Digiday decided to offer you a quick rundown of those most pertinent to the ad tech beat.
This is a member-exclusive article from Digiday. Continue reading it on digiday.com and subscribe to continue reading content like this.