MediaLink has spent years owning the art of wining and dining CMOs at Cannes. This year, it turned that same playbook on creators.
UTA, its owner, hosted an invite-only dinner for more than 70 creators spanning sports, fashion, food, lifestyle and news. Expected guests included Olandria Carthen, Brittany Broski, David Dobrik, Keith Lee, LaurDIY, Colin & Samir, Joanna Teplin and Clea Shearer. At a festival where one company’s absence from a patch of sand can be read a dozen different ways, Cannes’ resident molehill-mountaineers will find plenty to chew on over that guestlist.
Anyway, here’s our molehill.
Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.