How D2C Brands Can Appeal to Consumers of All Generations from Gen Y to Baby Boomers

direct to consumer report, rakuten advertising d2c brands, d2c report 2020Emerging direct-to-consumer (D2C) brands have ample opportunity to win over shoppers of all generations– provided they take the right approach to connecting with them through the channels they visit most. […]

The post How D2C Brands Can Appeal to Consumers of All Generations from Gen Y to Baby Boomers appeared first on Rakuten Advertising Blog.

,Read More

Save the Date: Awin Group Retail Sector Insights Webinar

In our latest global sector webinar, Awin’s Joelle Hillman interviews a mix of Awin and ShareASale partners to review recent performance in retail.

Retail is a sector that has arguably faced some of its biggest challenges over the last few months. And with e-commerce now taking on even more importance for merchants and consumers, the industry is facing rapid transformation across the globe.

For our latest sector-focused webinar, Awin’s Joelle Hillman will consider some of the changes we’ve been tracking across our network recently and then ask a mix of Awin and ShareASale partners to offer their opinions, insights and forecasts for the future of retail. 

Join us to learn about the latest consumer trends, where there are opportunities for growth, and fascinating insights from our industry-leading group of panelists to help inform your own marketing and affiliate strategies.

Retail industry experts joining the panel:

  • Alastair Campbell, Chief Growth Officer, RedBrain
  • Chris Lloyd, General Manager, Reviewed
  • Laura Meunier, Associate Director Commercial (Global), Global Savings Group

RSVP for the Awin Group Retail Sector Insights webinar here, and register your interest in our upcoming travel and fashion sector webinars too.

For more information on COVID-19, please visit our information hub where we bring you the latest news from Awin and ShareASale, as well as links to network insights and useful pointers, alongside wider updates. 

The post Save the Date: Awin Group Retail Sector Insights Webinar appeared first on ShareASale Blog.

,Read More