Presidential candidate endorsements boost subscriber conversions and donations at some publishers

The Washington Post and the Los Angeles Times’ subscription businesses took a hit last week after the two publishers announced they would not endorse a presidential candidate this year. Hundreds of thousands of subscribers reportedly canceled their subscriptions over the decision.

But other publishers, such as the Guardian and The Philadelphia Inquirer, reiterated their endorsements this election cycle and have seen an influx of revenue as a result.

In response to The Washington Post and the LA Times’ announcements, the Guardian’s editor in chief Betsy Reed sent an email to readers on Oct. 25 to recommit the editorial board’s endorsement of Kamala Harris for president.

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MaxBounty Launches MaxBounty+ to Provide Partners with High-Value Data-Driven Content

We are excited to announce the launch of MaxBounty+ — MaxBounty’s new affiliate marketing/performance marketing content hub made to help you grow your business.

MaxBounty+ replaces the MaxBounty Blog as our network’s go-to external resource centre.

The goal of MaxBounty+ will be to provide you with high-value content that helps you become a more knowledgeable, proficient affiliate marketer or advertiser.

This will include:

Insightful data-based case studies on specific campaigns, verticals and promotions

Helpful how-to guides to help you broaden your marketing skillset

The latest trends across all facets of performance marketing

Head to the main MaxBounty+ page now to check out some of our recent case studies on our high-performing Rent-to-Own campaign as well as our Affiliate Referral Program. Be sure to check back often to stay put to date on our newest high-value content.

The post MaxBounty Launches MaxBounty+ to Provide Partners with High-Value Data-Driven Content appeared first on MaxBounty Blog.

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