Category: In the News

On Jan. 21, YouTube CEO Neal Mohan released a lengthy blog post about what creators can expect in 2026, outlining upcoming changes poised to drastically affect creator experiences on the platform. 

The changes show just how much YouTube is willing to flex to keep itself ahead of the game — whether that’s competing with big streamers like Netflix and platforms like TikTok, cracking down on AI slop, or expanding upon the way creators can get paid.

Users have already noticed changes on the platform, including the the ability to sort search results by upload date, view count, and rating, which changes discoverability. Recent data shared with Digiday from online video editing platform Kapwing shows that YouTube has already drastically cracked down on AI slop.

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Microsoft is moving its publisher AI content marketplace pilot beyond the initial pilot phase, laying the groundwork for a broader ecosystem to connect publishers with a growing set of AI builders looking to license premium content.

What started with a limited group of publishers and Copilot as the first customer is now evolving into a more scalable model, with Microsoft testing pricing, access and compensation as usage grows.

Business Insider Inc, Vox Media Inc, USA Today Co., People Inc, The Associated Press, Hearst Magazines, and Condé Nast are the first wave of publisher pilot partners. But the goal is to start expanding to more publishers and demand partners — aka LLMs and any AI builders — both in the U.S. and internationally.

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