From lawsuits to lobbying: How publishers are fighting AI

We may be closing out 2025, but publishers aren’t retreating from the battle of AI search — some are escalating it, and they expect the fight to stretch deep into 2026. 

This week, a U.K. coalition comprised of the Independent Publishers Alliance, non-profit tech-justice company Foxglove, and non-profit advocacy group Movement for the Open Web revealed that they have kicked off a lobbying effort with the Department of Justice, in the hope that the U.S. regulator will hear their evidence for why and how Google’s AI Overviews has caused “substantial and irreparable harm” to independent publishers’ traffic and revenue. 

The coalition already filed a complaint with the U.K. regulator Competition Markets Authority (CMA) and the European Commission in June and July, respectively, regarding Google’s introduction of AI Overviews and AI Mode in its search, alleging that it has excluded rival publishers and preferred its own answers in the search engine results.

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Media Briefing: Publishers turn to vertical video to compete with creators and grow ad revenue in 2026

This week’s Media Briefing looks at why publishers are adding vertical video feeds to their websites and apps in an effort to boost audience engagement and video advertising dollars.

  • Another pivot to video
  • Business Insider quietly lowers paywall, Politico management found to have violated union’s AI adoption safeguards, and more.

Another pivot to video

It may seem like publishers are “pivoting to video” all over again, with news outlets like Time, CNN, The New York Times adding more vertical video to their sites and apps in the last few months.

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