Category: In the News

Axios reached its revenue goal for 2026. Now the news publisher is building a new revenue stream to keep up the pace in 2027 and beyond.

This month Axios will take to market Axios Direct, a new product that will provide Axios’s reporting in the form of content feeds that effectively take the concepts of a Bloomberg terminal and an RSS feed and update them for the agentic AI era. Axios Direct will eventually take the form of three separate feeds aimed at three types of customers, Axios chief revenue officer Jacquelyn Cameron said on stage at the Digiday Publishing Summit on Sept. 16 in Key Biscayne, Florida.

“We believe that there are three pathways where we could make net-new revenue impact to the bottom line,” Cameron said. “The first pathway is to working with clients who will take an action off of that information. We think of them as investment companies with high assets under management.”

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It’s been 17 months of speculation over who wins and loses from the attempt to fix Google’s monopoly over online advertising. The remedies are finally here so here’s hoping this is the last word on it. The final rundown on who stands to win and lose.

Winners

Google: It still owns its ad exchange (AdX) and its ad server (DfP). It does not have to sell the former nor does it have to open-source the auction logic contained in the latter. And on nearly every other contested detail on how the remaining rules work, including timelines, monitor reporting, response windows and term length, the judge went with Google’s version over the Department of Justice. Most of what the remedies actually regulate, in the end, is how Google runs the auctions inside those two products. That matters but it’s not the full picture.

Adform’s CTO Jochen Schlosser summed it up: “Regulating auction access while leaving that buy-side integration intact doesn’t open the market, it just turns Google into a supervised public utility and sets up a six-year game of algorithmic hide-and-seek.”

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