An introvert’s guide to navigating Cannes Lions 2026

Afternoons at Cannes tend toward a particular kind of frenzy. The rosé is flowing, the diary is full and somewhere on the Croisette a panel is running 15 minutes over. Kelly Taylor has other plans. On at least one afternoon she intends to disappear — onto her balcony, alone, with a glass of wine and a fresh baguette. 

“Stepping away from the chaos gives you time to recharge,” said the global growth director at Jellyfish. “And to appreciate that, despite the madness, there are far worse places to spend a week at work.”

She is not, it turns out, alone in this. The Croisette has an introvert class — and it is larger than the industry likes to admit. 

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Taboola expands DeeperDive into an ad network for AI apps and agents

Taboola is opening up the monetization engine behind its DeeperDive generative AI product, launching an ad network designed specifically for LLMs, chatbots, and virtual assistants.

The move will let third-party AI platforms plug into Taboola’s performance advertising base, serving native ads inside conversational interfaces. The pitch here is that these are high-intent environments, similar to classic search ad formats.

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The new offering extends the same monetization stack Taboola uses to fund DeeperDive, its AI “answer engine” embedded across major publishers, to external AI players. Generative AI companies will be able to insert sponsored recommendations directly into AI-generated responses, with Taboola handling ad sourcing, targeting, and billing.

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