This week’s Future of TV Briefing looks at how AMC Global Media, Disney, Paramount, TelevisaUnivision and Warner Bros. Discovery are combining their linear TV and streaming inventory for ad sales.
- The fluidity upfront
- YouTubers’ Hollywood takeover, Hulu’s shelf life and more
The fluidity upfront
Flexibility isn’t the only f-word being flung around in this year’s upfront.
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