Lowe’s is fighting to prevent AI agent overload

This story was first published by Digiday sibling Modern Retail.

Practically every retailer is racing to adopt artificial intelligence throughout their businesses. But ensuring that these AI agents produce quality, consistent results is an additional challenge.

Lowe’s is one of the retailers actively implementing AI to improve the customer shopping experience and to assist employees in asking difficult questions. In March of last year, Lowe’s released Mylow, a virtual assistant for customers that can answer questions about home ownership, provide information about building home improvement projects and search for products. Last May, the company announced Mylow Companion, an employee-facing AI tool for customer service and employee onboarding. Associates can use that assistant to access product details, project advice and inventory information that customers may ask them for.

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Media Briefing: Overheard at the Digiday Publishing Summit, March 2026 edition

This week’s Media Briefing recaps what publishers had to say about the impact of search referral traffic declines on their businesses, during the Digiday Publishing Summit’s closed-door town hall sessions. Summit after summit, this continues to be the most pressing issue publishing execs say they are facing. But this time, they also focused on how that was lending more urgency to their direct reader revenue businesses like subscriptions and memberships.

  • Overheard at DPS
  • BuzzFeed’s future, The Economist Group’s restructuring, and more.

Overheard at DPS

At the Digiday Publishing Summit in Vail, Colo., this week, publishing execs couldn’t help but lament about search traffic declines, and how this was leading them to try to find new ways to connect with readers and make money.

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