Media Briefing: Publishers explore selling AI visibility know-how to brands

This week’s Media Briefing will look at how publishers are seeing an opportunity to turn their AI citation strategies into a new revenue stream by helping brands gain visibility inside ChatGPT and Google’s AI results.

  • Publishers are seeing if they can package their AI citation playbooks into a product to sell
  • FT joins Google’s AI pilot program, NYT uses AI to track conservative media, and more

Packaging the AI playbook

Publishers aren’t just trying to get cited in AI tools like ChatGPT and Google’s AI Overviews — some are looking at how they convert that playbook into a product they can sell to brands.

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TikTok Shop reverses U.S. shipping policy amid merchant concerns over costs and fulfillment challenges

This story was originally published on sister site, Modern Retail.

TikTok Shop has reversed course on its plan to end seller-fulfilled shipping in the U.S., telling merchants that previously announced deadlines will no longer go into effect.

In an email sent to sellers Tuesday evening and reviewed by Modern Retail, TikTok Shop said, “At this time, Seller Shipping remains unchanged, and previously shared deadlines are not going into effect.” The company told merchants to continue operating as usual while it provides further details.

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