In graphic detail: The long road to accountability for social media platforms

Last week’s trials marked a turning point for social media. For the first time, big tech giants were held accountable for causing harm to children – and there were consequences.

First, there was the New Mexico case against Meta, in which a jury found the platform liable for violating the State’s Unfair Practices Act, and the company was fined $375 million. Then there was the California case –based on social media addiction – for which a jury found both Meta and YouTube liable for negligence, with Meta 70% responsible for the harm caused, and ordered to pay $4.2 million in damages while Alphabet (on behalf of YouTube), had to fork out $1.8 million.

Together, these rulings signal a fundamental shift – where they’ll be judged not just on the content they host, but how the platforms themselves are built and designed. And that could  impact their growth, future revenue, and more regulations.

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Time pitches GEO insights into a new brand offering

Time is taking what it’s learned about where AI search engines pull information and when Time shows up in those summaries to sell a new GEO product for brands.

It’s not the first to do so. Other publishers like Forbes and Future see the opportunity in converting their AI visibility insights into a product they can sell to brands — Future is already selling its AI visibility tool, called Future Optic, as part of branded content packages to clients to increase the volume of mentions and citations of their brands in AI search engines.

Time’s GEO product differs in that it focuses on brand sentiment. Time is analyzing how AI search engines talk about a brand, pinpointing the potential mismatch between what a brand wants those AI summaries to say about it, and then selling Time-branded content to those brands to improve their messaging.

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