Despite 2025 revenue beats, The Trade Desk’s stock price falls sharply after earnings update

The Trade Desk announced both Q4 and full-year revenue beats for 2025 earlier today, but a perceieved weakness in its accompanying revenue guidance for the current trading period meant its stock was down in the early hours after the bell.

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The latest numbers came amid a glut of trading updates from the publicly-listed ad tech cohort – Magnite and Taboola also issued their earnigns for the period – with all eyes on the indsutry’s largest independent demand-side platform given the previous 12 months saw its stock price drop by two-thirds.

The Trade Desk announced revenues of $2.9 billion during 2025, up 18% year on year, with $847 million of that total generated during the closing quarter of the year, up 14%, with both sets of numbers beating earlier expectations.

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Can agencies fix the AI disconnect between the C-suite and marketing teams? Boathouse is trying to

The hype around generative AI has marketers in a bit of a tizzy. C-suite executives from the CEO to the CFO and CMO are pressuring their marketing departments to adopt AI — but oftentimes without a coherent strategy or the necessary tools. 

Those are the top-line findings of new research released yesterday from marketing intelligence platform Supermetrics. The 2026 Marketing Data Report, basically shows a gap between AI ambition and operational reality in marketing departments that’s only getting wider.

Which explains why agencies continue to beef up their AI smarts — as a means of helping to guide their clients through the morass of knowledge, strategy and technology to implement gen AI. 

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