Brands celebrate tariff reprieve, but fresh uncertainty looms

This story was originally published on sister site, Modern Retail.

When Sarah O’Leary, the chief executive officer of breast-pump company Willow Innovations, found out that the Supreme Court struck down President Donald Trump’s sweeping tariffs on Friday, she breathed a sigh of relief. 

“There was an emotional reaction and an element of relief, and maybe a sense of being seen — that we’d been battling something others finally agreed wasn’t right,” she said.

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In Graphic Detail: Publishers chase video podcast growth, but audio still leads

The podcast industry has entered its video era. But audience behavior hasn’t fully followed. 

Recent data shows more listeners still prefer audio, and switch between audio and video depending on context. That’s leaving producers to treat video as a growth lever rather than a full replacement.

And yet, while audio may be the dominant format, audiences increasingly expect video, meaning publishers must invest in both formats without losing sight of where demand actually sits. 

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