Author: Sara Guaglione

Publishing execs didn’t shy away from the elephant in the room during their first quarter earnings calls: What impact would President Donald Trump’s tariff policy and the uncertain economic climate have on their businesses?

CEOs and CFOs at BuzzFeed, Dotdash Meredith, Gannett, News Corp and The New York Times worked to ease shareholder and market concerns about this year’s economic outlook.

Most said they were confident that their businesses could continue to grow amid the uncertain macroeconomic climate. All four companies reaffirmed their quarterly and full-year guidance.

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AI is upending the ad business and S4 Capital is changing its pricing accordingly.

CEO Sir Martin Sorrell said the rise of automation is forcing a rethink of how the firm is paid, particularly with those marketers who are under pressure to slash production costs and funnel more dollars into media without increasing overall spend.

To be fair, this shift isn’t new. Marketers have spent years trying to stay efficient amid sticky inflation, higher interest rates and geopolitical volatility. AI promised relief in the face of all of this, but until now, the technology hadn’t caught up. That, said Sorrell, is finally changing.

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