TikTok’s Khartoon Weiss to exit the platform as its N. America lead of global business

TikTok’s North America lead for its global business solutions Khartoon Weiss is leaving the company on Friday, April 9, according to an internal memo that was shared with Digiday.

The memo, which was signed by Weiss and sent to clients and partners, said that she was leaving TikTok to “pursue a new opportunity.” She said TikTok still intended to “ensure continuity and maintain momentum on your priorities.”

While TikTok continues to look for a replacement to cover her North America remit, the country leads for the U.S. and Canada, remain as Joshua Bloom and Nik Djukic, respectively.

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Mondelez overhauls its $3.5 billion digital commerce strategy in era of AI search

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When Mondelez learned their retail partners were expecting 30% of their site traffic to be agentic by 2028, the company stopped and paid attention. 

AI was upending the way people searched for products online, and the CPG brand was faced with a decision to make: overhaul its digital presence or risk falling behind in the age of agentic commerce.

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